Loewe Stellar Broadcasts a Concrete Statement in Design


Loewe’s latest television release Stellar features most, if not all of the cutting-edge technology you might want from an OLED television, but there’s nothing particularly unique about the specifications including a handsome brushed aluminum bezel front. But take a peek around back and you’ll find a surprisingly unconventional material: concrete.

Rear view of a Loewe Stellar OLED television mounted on a stylish stand, displaying the hand poured concrete layer back panel and surface stand.

The Stellar’s back is lined with a thin layer of concrete, a bold choice in material intended to reimagine household electronics as an element of a home’s decor. And this rationale tracks considering higher end lifestyle category televisions are increasingly positioned not just as sets to place against a wall, but also to float and flaunt openly within a room. In doing so,  the prominence of the back of a display becomes as important as the front.

This novel design choice aligns with the contemporary trend of incorporating raw, unfinished materials into home decor, providing a juxtaposition of texture and form that stands out from the myriad of monolithic plastic and metal televisions.

A modern living room featuring a Loewe Stellar OLED television, a white sofa, two armchairs, and contemporary decor elements, including pampas grass and a hanging light fixture.

A Loewe Stellar OLED television remote control rests on a stack of smooth, black stones in a balanced arrangement.

The Stellar’s concrete back is not merely a stylistic decision but a functional feature, acting as a substantial counterweight, ensuring stability and giving the television a grounded presence in any room.

Beyond its unique concrete back design, the Loewe Stellar is equipped with a technology that makes it stand out from the crowd of other OLED televisions and deserving of a flagship model, ensuring when you’re not relegated to admiring the back of the set. OLED technology delivers a picture with deep blacks and vibrant colors, but the Stellar is equipped with a technology known as a Micro Lens Array OLED. As the name implies, a Micro Lens Array comprises a layer of microscopic lenses so small, thousands of these microlenses can fit onto a single pixel, or several billions on a larger set. MLAs are bleeding edge technology currently limited to flagship televisions engineered to near double a set’s brightness, a longstanding weak point with OLEDs.

Close-up view of the back of a Loewe Stellar OLED television mounted on a wall, showing exposed HDMI and USB ports for connectivity options.

The Stellar’s OLED panel also supports high dynamic range (HDR), offering expanded contrast and color accuracy. If you’re a gamer or enjoy sports, the set’s 120Hz refresh rate should appease; HDMI 2.1 is standard across all four HDMI inputs with eARC (or Enhanced Audio Return Channel; you want this because it enables the transmission of the original full resolution audio signal through an HDMI cable without compromising the sound).

Close-up of the corner of Loewe Stellar OLED television's textured poured concrete back panel with a brushed aluminum finish frame.

There’s one more detail that might appeal to a certain demographic that demands the truly unique. Because every Stellar set requires Loewe’s assembly team to hand pour the concrete back, in practice every Stellar will result in a concrete texture that can never be replicated.

Minimalist living room with a contemporary design featuring a Loewe Stellar OLED television on a stand, modern furniture, a pendant lamp, and decorative pampas grass against a gray wall.

The Loewe is launching in sizes ranging from 42-, 55-, and 65-inches with plans to release larger models up to 98-inches later this year. For more information check out loewe.tv.



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